Program Ormawa Membangun Negeri (POMN) - Emping Tegal Kenongo

As part of a community empowerment initiative, traditional "Emping" producers in Tegal Kenongo village needed to transition into the digital era. The primary objective was to expand their market reach and customer base beyond local borders. I engineered a sales-oriented UI/UX strategy focused on building consumer trust and clarity. The visual approach included placing high-quality product photography front and center, crafting detailed product education sections, and integrating buyer reviews (Social Proof) to convince potential customers. Delivered a professional e-commerce landing page that successfully bridges the gap between traditional local craftsmanship and modern consumer expectations, effectively marketing the village's product to a significantly wider digital audience.