Darah Juang Festival

Campus mental health is a sensitive topic that requires an approachable yet professional campaign to destigmatize the issue and encourage student participation. Developed a comprehensive "Modern Nusantara" visual identity to ground the sensitive topic in cultural familiarity. I designed a system featuring stylized Javanese floral ornamentation paired with a regal emerald green and gold color palette. Successfully blended traditional heritage with an academic tone, creating a calming, safe, and professional visual environment that helped make the mental health campaign more accessible and well-received by the campus community.